Consejos para Construir Tu Carrera en Marketing

You’ve read the books, watched the videos, and are ready to dive into marketing. But landing your first role? That’s another story. I can see why you might be struggling. There’s fierce competition, and it’s hard to get noticed. The number of digital marketing jobs for advertising, promotions, and marketing managers is on course to […]

Read More

Skimmer Sigiloso de Tarjetas de Crédito Ataca Páginas de Pago de WordPress mediante Inyección de Base de Datos

Recently, we released an article where a credit card skimmer was targeting checkout pages on a Magento site. Now we’ve come across sophisticated credit card skimmer malware while investigating a compromised WordPress website. This credit card skimmer malware targeting WordPress websites silently injects malicious JavaScript into database entries to steal sensitive payment details. The malware activates specifically on checkout pages, either by hijacking existing payment fields or injecting a fake credit card form.

Where was the malware found?

Continue reading Stealthy Credit Card Skimmer Targets WordPress Checkout Pages via Database Injection at Sucuri Blog.

Read More

Revolucionando la Publicidad en Retail Amazon y su Innovador Servicio de Anuncios

The TL:DR  Amazon’s Retail Ad Service announced in beta at CES on January 8th, 2025, democratizes retail media by enabling retailers of all sizes to run Sponsored Product ads on their own platforms. This service simplifies retail media, eliminating the need for expensive technology investments or outdated tenancy and IO-based models. With advanced ad tech, […]

Read More

Publicidad en Redes Sociales Pagada por Qué es Necesario Pagar en Social Media

Organic social media reach on popular platforms like Facebook (2.6% reach) and Instagram (4% reach is declining rapidly. With these platforms prioritizing paid ads, relying solely on organic posts won’t cut it in 2025.  In order to stand out to the billions of users and constantly changing algorithms, brands will need to do more than […]

Read More

Resumen de Vulnerabilidades y Parches Diciembre 2024

Vulnerability reports and responsible disclosures are essential for website security awareness and education. Automated attacks targeting known software vulnerabilities are one of the leading causes of website compromises.

To help educate website owners about potential threats to their environments, we’ve compiled a list of important security updates and vulnerability patches for the WordPress ecosystem this past month.

The vulnerabilities listed below are virtually patched by the Sucuri Firewall and existing clients are protected.

Continue reading Vulnerability & Patch Roundup — December 2024 at Sucuri Blog.

Read More

Optimización de la App Store para mejorar tu SEO

With over 1.8 million apps available on the Apple App Store, standing out requires more than a great product—it demands effective optimization to connect with the right audience. That’s where Apple App Store Optimization (ASO) comes in. Apple ASO is the process of improving your app’s visibility, boosting its search rankings, and driving more downloads. […]

Read More

Optimización Total de Búsqueda la Nueva Estrategia de SEO

The search landscape is fracturing.  Google is no longer always the first place people go for answers. They’re increasingly turning to social media, YouTube, Amazon, and ChatGPT. These platforms have become search engines themselves. SEO needs to evolve as a result. Search “engine” optimization alone isn’t enough anymore. Brands need to optimize their organic presence […]

Read More

Fatiga Publicitaria Qué Es y Cómo Evitarla

Ever felt like your ads aren’t delivering the results they used to? Maybe your click-through rates (CTRs) are sliding, conversions are down, or costs are creeping up.  These are telltale signs of ad fatigue, a common challenge that can derail even the best campaigns. After all, 91 percent of online users feel ads are more […]

Read More

Impacto del SEO y ASO en Google Play Store

Google Play is the biggest app store in the world, with almost 2.3 million apps available compared to the App Store’s 2 million. It takes a lot to get noticed, so an app store optimization (ASO) strategy is vital for increasing organic traffic.  ASO works even better when paired with SEO. Since Google owns both […]

Read More

Personalización de Anuncios y Cómo Utilizarla en Búsqueda Pagada

80% of consumers are more likely to buy from brands that create personalized experiences.  Personalized advertising is essential for paid media campaigns. It’s clear that ads that speak directly to someone’s interests are becoming the expectation. But with growing privacy concerns, it’s important to strike the right balance between connecting with your audience and respecting […]

Read More